Ultra Game Dev Center

Product Designer

About the project

Ultra Games needed a professional tools for developers to sell their games on their store and to manage blockchain informations. Competitors experiences are known to be painful and does not include a way to create NFT from games. So we decide to design a brand new experience allowing users :

to manage the way their game is shown to their customers
to sell and maintain multiple variations of a same product and manage update easier
to create NFTs on Ultra Blockchain and link them to uploaded game content

Why create a brand new app

Every interviewed developer raise the fact that for our competitor publisher experience is not their priority
To bring the games industry to the blockchain we need a dedicated product
A dedicated product keeps Ultra in control of what is published on their platform allowing them to follow their partners in their blockchain exeperiences

1

Create a simple way to manage a Game Page

Publishing a game on the store is an important action for a publisher. Any mistakes could be a communication disaster and ruin the release. So we design a solution where users keep control o everything every time.

2

Develop an easy way to upload game files

Most of our competitors don’t have interfaced tools to upload and communicate about the different ongoing versions of a game. So we explored and learned about the technical process of release to give tools to our users to smooth things up.

3

Demystify blockchain complexity for developers and cutomers

Blockchain concepts are new for most of our users. So we spent a relative amount of time understanding their complexity and iterating to propose various ways to simplify them.

4

Gather all jobs around one source of truth

Publishing a game gather many different people from communication to development and market. The different features of the Game Dev Center are built around their specific needs and split into dedicated spaces allowing admins to control the rights of each individual.